Which is better, White Gold or Platinum?

Platinum and white gold look similar when it comes to jewellery. Jewellery, made out of both white gold and platinum, gives you stunning and stylish look without any doubt. Even though white gold and platinum looks similar physically, they are basically different in all its chemical properties. That is why you need to go for a closer analysis in order to pick the right one from white gold and platinum. Here are a few facts you need to know about the properties of white gold and platinum.

What is platinum?

• Platinum is an element with symbol Pt
• It is an industrial commodity and used in jewellery and laboratory purposes
• It has a greyish white colour
• It is pretty expensive

Platinum is a naturally occurring, rare, whitish element that is highly reactive. It is used in a number of industrial purposes. However, the fame of platinum is because of the beautifully made jewelleries made with the metal. Jewellery made out of platinum has the most luminescent white hue among all kinds of metal jewelleries. 

Platinum is hard and malleable when compared to gold. Because of the hardness of the metal, it is difficult to bend or reshape it. Ornaments made out of platinum are vulnerable to scratches and denting. Platinum jewellery is pretty expensive than gold. The sparkle of platinum jewelleries will not last long and it needs to be polished. However, platinum is more pure and better quality metal than gold.

What is white gold?

• It is an alloy of gold and palladium or silver
• It is plated with rhodium to give white tint
• It is made out of element gold with symbol Au

The colour of white gold is artificially made by mixing pure gold with silver or palladium. The jewellery is plated with rhodium to give it a whitish shining look. The properties of white gold and yellow gold are almost same, and the colour makes the main difference.

White gold jewellery is cheaper when compared to platinum, given to the availability of gold metal which make its basic content.  Eventually the white gold jewellery will lose its shining look, and you may need to polish it with rhodium often.

The price factor keeps the white gold and platinum wide apart. The price of platinum jewellery may be thrice higher than white gold. It will be difficult to reach a one word answer to the question which is better among white gold and platinum, as both have its cons and pros.  

TOP 5 JEWELRY TRENDS OF 2015

Ann Demeulemeester - “Jewellery is something that has to do with emotion.”

The birth of a new year is the chance for opportunity. We are beginning with the fun and inevitable top jewellery trends of 2015. From delicate to statement pieces.

1. Stackable rings: Stackable rings are the new “midi rings!” These beauties are a two in one dream came true, that actually work in embellishing the fingers in a tasteful manner (unlike a two in one shampoo conditioner like deal). These rings are preferably very simple than statement rings, but with structure and subtle shine. Architecturally fascinating rings are perfect to stack because they are thin and sophisticated, which gives space to add a touch of bling. Mix and matching for a unique pop of pastel colour.
2. Delicate bracelets replaced by Haathphools: These have been around for decades now. However, can see a key comeback this 2015. This traditional jewellery comprises of bracelet linked elegantly to one or more finger rings. Haathphools are luxuriously covered by diamonds in a variety of designs showing sophistication to timeless elegance, encrusted in white gold and platinum.
3. Calling all collars: Fall’s turn towards retro sixties fashion includes jewellery too, in the form of structured bib or collar necklaces. We’re getting a very large number of necklaces and gold metal collars, a lot of them jewelled, say Ford.
4. Necklaces as headgears: A large range of multi-functional jewellery is catching up as a trend. A delicate neckpiece can be worn stylishly as tiara. Similarly, a maangtika can be decorated as a striking pendant. Modular jewellery pieces those are also collapsible - wherein a very traditional neck piece can be detached to a simple single strand of diamonds which can be worn around the neck or head, as a maathapatti.

Mix & match earrings:

The mix match trend is so fun it’s like taking out chocolates from a box and tasting every flavour (without any carbs). The idea of mixing and matching jewellery to your mood is absolutely delicious! Halo charm banner for bold beauties, sharp and edgy pieces provide an edgy and shape to your ears. And of course, for the sexy and sweet beauties, floral charms create a subtle shine to your ears for a sensible look. Putting studs is the icing on top; and choosing different colours and materials help suit the many moods you have! Remember, Life is a strong box of charms darling, so indulge in it! And welcome 2015 with the jewellery you love.

Look stylish and chic by purchasing high quality jewelry

Jewelry is the unbeatable and evergreen gift that can ever be given to women. This jewelry when teamed up with perfect accessories make you stand out from the crowd. Moreover, this is the best way to make a fashion statement in your circle or show your wealth and status to the people. Jewelry includes anklets, rings, earrings, necklaces, etc. However, now-a-days fashion jewelry is gaining craze among youngsters. This jewelry can be worn on traditional and modern apparels. Moreover, people can portray about their thoughts and tastes to the world by wearing their favorite jewelry. The craze for the jewelry has been existing since ages, especially in women. However, in today’s era, even men are evincing interest in wearing jewelry to look stylish and suave.

There are many online jewelry shops who are selling a wide range of fashion jewelry as per the customer requirements. So, people have ample choice to pick the best jewelry that suits them.

Here are a few tips,one can embrace to find and preserve their top-notch quality jewelry forever

• Clean with polishing cloth: To keep the jewelry clean and free from damage, you need to clean them regularly after use, with a polishing cloth. This helps you to maintain the sheen of the jewelry without actually cleaning them with any chemicals
• Use a two-sided cloth: You need to clean the jewelry first with the polishing side and later you need to use the other side to clean the jewelry thoroughly to make it shine.
• Do not expose them to humid air: Jewelry that is continuously exposed to humid air will lose its sheen, so you need to preserve them safely in the jewelry box. Generally, humid air will ruin both precious and non-precious metals quickly. However, you can retain the sheen of the precious metals just by cleaning them thoroughly, but the non-precious metals once lose their gleam is very hard to retain back. Moreover, the metal inside this non-precious metal will be visible, if you clean it over and again.

However, when you are purchasing silver jewelry you need to focus on the quality. Moreover, you can segregate the fake non-precious metal from genuine ones by using a magnet. Undeniably, a magnet has the property to attract pure non-precious metals. Moreover, you need to purchase the jewelry that has the hallmark and from the foolproof store to get a masterpiece. Generally, the reliable online stores sell the jewelry that has excellent craftsmanship and finesse of work. You need to find details such as who made it, what it is made out of, etc. to get a stupendous piece that is timeless. 

Diamonds Online – A better Option

The precious white stone with an amazing lustre, a cut once occupied shines with brilliance – the diamond. Gold, Silver or Platinum whatever be the base holding it, it’s the diamond’s lustre that is the cherry on the top to any diamond jewellery. Buying diamonds at least once in life is somewhere every man’s dream. To pamper his wife or girlfriend, or to invest in diamonds for the future to be safe, whatever the need may be, but buying a diamond can be the most critical choice ever.

A point to Ponder

Not just regarding the input for the diamond or choosing a cut worth the occasion, there is more to ponder over before buying diamonds. The revolution of internet worldwide has created numerous options to shop. From buying brands from their own online stores and not offline to buying stuff from a completely online store and finding it better than anything is not uncommon today. Hence it is no wonder that buying stuff online is somewhat better than offline in some or other terms.

Where people regard buying jewellery offline as the safest way ever, online stores are too appealing with their enormous range of designs in diamond jewellery and wide range of choices in the cuts and clarity of diamonds with the least troubling way possible. And hence the question arises, where to buy diamonds now?

Online Stores- A step forward

Though buying diamonds offline from retailers is supposed as the safest way in addition to being traditional, there are no less cases of being conned by the same offline retailer into setting you up with a costlier diamond by manipulating your thought process by creating its necessity. There are even various other reasons justifying why buying diamonds online could be the best idea ever. The following is a set of such reasons which would load your mind will all the benefits of online buying, and here we go:

• The varieties available: The biggest benefit of online shopping is the wide range of options to choose. From the cut to clarity of the diamond, colour grade to the size, the amount you choose to spend to the discount method you want to avail, there are filters set for almost everything which will help you find the right stone in the right price. This is because the online diamond stores not only deal from one but many merchants, and acquire the jewels from all over the country (or at least the state), they do not have to rely on one dealer to find you your required piece of jewellery.
• Amazing Discounts: When buying anything online, from clothes to appliances there are various discounts you can avail by using various coupons and on different types of cards. These kinds of options are not at all available when buying in person except for the discounts offered by the store itself. This feature of online shopping comes into handy when buying products worth more, consequently a much larger discount. Just imagine a product worth 5000$, giving you a 15% discount on the card you are using, therefore finally costing you 4250$, does not seem to be a bad deal. After all a penny saved, is a penny earned.
• The Lower prices: In - store jewellery buying can take you a lot of patience though providing you not much variety to choose from. Online stores are a step ahead in this by providing you a larger range of selection and saving your energy. But apart from this there is another feature of the online diamond jewellery stores which helps them to be ranked higher than the in-store one which is the comparatively lower prices. It may have been noticed by the customer some or the other day that online jewellery is quite cheaper, even including the shipping charges in it. The reason behind this is in in-store jewellery shopping, the rate of the jewels also includes the shop rent, the electricity bills and the workers’ salary in it. Yes, we pay for many things apart from the jewels which costs us more, whereas the online jewellery stores never require any of these and provide us with many other benefits.
• Last but not the least – safety: The last time I heard this was about an online company which sent bad quality goods to the customer and got itself sued for ten times its worth. Yes, even online companies can be sued (for those who did not know this) and hence you can now relax, sit back and wait for the jewels to get delivered at your doorstep. You cannot be cheated by sending the wrong quality goods or the goods you never asked for. Many people have the fear just because they have already sent the payment and now if returns are possible or not (if they file a case). To their rescue come sites like PayPal which hold the transferred value aside until the case is held in the court. Mostly these kinds of issues do not occur if the customer buys the diamonds after verifying the online seller by his certificate. In any case, being a customer one must know how to identify a good diamond while shopping online, or at least know someone who can do that.
• Getting the diamonds safely: This tip can also be used as a tip for buying the diamonds in the right way but just in case, it works this way too. For people who want to invest in diamonds, that is a total different issue but for people who want to have them in their hands safely, this tip is for them. Many online sites also provide the insurance for diamonds and shipping as well which is a necessity these days henceforth creating an easy path for you by making sure the diamonds reach you safely. In addition you pay lesser taxes when you ship a diamond from another state. Now how is this as a pro-tip forsafe buying?

Last but not the least, a safety tip not many people know while buying online is to check the fine print words of the policy. This includes if the store offers you a full refund or not (some stores offer only 85% of the cash back while reputed stores offer completely) and not just exchange on your method of payment, or if they charge a restocking fee etc. Finally buy only graded, GIA certified diamonds.

Now all that’s left to do for yourself is just one thing. Go press enter and pay for those lavish riches which you wanted to pamper yourself (or others) with.